Reliance | Paid Ads

Creative Process

With excellence demonstrated in our management of Reliance’s organic social media strategy and creation, Reliance Orthodontic Products enlisted MatchPoint Partners to lead their new paid social media advertising efforts. We began researching and refining their audience profiles to better align their marketing and sales objectives with their target customer. We optimized advertising campaigns with more compelling content. MatchPoint Partners continues to manage the full scope of Reliance’s paid social advertising efforts and expand their reach through varying ad formats to job campaigns, carousel and video ads, and incorporating landing pages. (See “Website” category for landing page details.)